Welcome to Popped Culture! Our company solves a social problem where underprivileged kids and children lack access to healthy snacks when school is not in session. The
Company pursues its mission by donating resources to after school channels put in place by existing hunger relief systems and educational institutions. You can say we’re a popcorn company, but we’re really much more than that. Turning high quality ingredients into
delicious popcorn treats is only part of what we do.

Groovy Popcorn


Mark Wieder Profile Picture

Mark Wieder owner and sole POPrietor of Popped Culture

Mark Wieder is the owner and sole POPrietor of Popped Culture. He is an agent of change and development in experiences with hunger, government, communication, and life. His goal is to use his vibrant energy and pondering mind to drive social innovation and cultural transformation (and maybe have a little fun along the way).

Others consider Mark a practical and passionate team player who contributes to the success of various organizations and
encourages growth from others by using his leadership skills, strong work ethic, and positive attitude. You can find out more about Mark’s experience, education, volunteer efforts, and much more by visiting his LinkedIn profile.

Banner with popcorn


Popped Culture is creating the most desirable and competitive snack company in the
region. Our products are thoughtful and delicious. Our actions use tried and true
sustainability tools and lean principles aimed at social change. Specific Goals, Policies, and Strategies make up our vision. Popped Culture defines Goals as the primary areas around which the Company will implement its vision and form the basis of its operations.
Policies are statements of intent. Strategies represent approaches for implementing
Polices and should evolve over time as new tools emerge, new processes are designed, and the benefits and risks change.

Goal 1: Support social change.

Policy 1.1: Provide low-income or underserved children and youths with beneficial
products or services.

Policy 1.2: Promote education and professional skill development.

Strategy 1.1: Engage local non-profits, schools, and key stakeholders about kids’ needs.
Strategy 1.2: Partner with local learning institutions.
Strategy 1.3: Increase the capacity of entities with a public benefit purpose.
Strategy 1.4: Effectively communicate company values immediately and at a glance.

Goal 2: Deliver thoughtful, high quality popcorn products.

Policy 2.1: Quality is of utmost importance.
Policy 2.2: Ingredients showcase local tastes.

Strategy 2.1: Use unique flavor combinations.
Strategy 2.2: Customers feedback dictates direction.
Strategy 2.3: Provide exceptional service.
Strategy 2.4: Assessed through consumer reviews.
Strategy 2.5: Build strong relationships with suppliers.
Strategy 2.6: Standardize processes to ensure consistency.

Goal 3: Steadily monitor sustainability initiatives.

Policy 3.1: Follow the 3P framework (people, planet, profit).
Policy 3.2: Commitment to environmental stewardship and conservation.

Strategy 3.1: Determine pros and cons of using local products.
Strategy 3.2: Potential to label products as organic, non-GMO, dairy free, and gluten-free.
Strategy 3.3: Operate in a waste-reducing manner.
Strategy 3.4: Minimize the use of nonrenewable resources.
Strategy 3.5: Build partnerships with key stakeholders in the community.